CDL 5050 Years
Current1978
Page 3 of 301977-19897%
Era1977-1989
1978

Market focus

A Vertical Market Takes Shape

The early move from general systems work toward a sharper insurance specialism.

DIRECTION
Insurance
MODEL
Vertical specialism
Early insurance documentsPolicy documents, rating tables, and desk research arranged as an archive layer.
Early system screensScreens or reconstructed interface details showing the move toward specialist tools.

By 1978, the shape of the opportunity had narrowed in the best possible way. CDL was no longer simply close to computing; it was moving toward the specific demands of insurance.

The vertical market decision matters because it becomes a pattern for the next fifty years. Rather than making technology in the abstract, CDL would keep returning to the working reality of brokers, insurers, policy data, rating logic, and customer journeys.

This spread can carry a strong timeline rule through the page, with short annotations positioned like archive labels.